Course Details

Title Global Entrepreneurship-Launch your Startup
Field of Study Business
Professor hanyang (summerschool@hanyang.ac.kr)
Type Academic course
Delivery Method Offline (100% offline course):
Credits 3
Contact hours 45
Schedule
Course code ISS1107
Course number
Description

This course deals with entrepreneurship activities that
cross the entire world and examines the
complex global environment. This course mixes theory and practical experiences in real
businesses.
Basic topics will include:
entrepreneurship, entrepreneurs, new ventures, position in society and
economy, resources, related disciplines, etc.
Individual and team projects will include new ideas generation and the development of simple
business plans
This course will help
students understand the importance of entrepreneurial creativity and
innovation, teach them to identify opportunities and provide them with techniques for coming up
with creative ideas and solutions to problems.

Objective

At the end of the course, students will
– recognize the entrepreneurial potential within yourself and others in your environment
– understand the process nature of entrepreneurship, and ways to manage the process
– appraise the nature of creative new business concepts that can be turned into sustainable
business ventures
– write a detailed and thorough feasibility study for a potential new venture

Preparations

(Optional)
Entrepreneurial Small Business, 4th Edition, 2014 Jerome Katz and Richard Green ,
McGraw Hill Higher Education, 2010 ISBN 978 0 07 802942 4

Materials
Evaluation
Assignment
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Lesson Plan
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Last Updated November 1, 2021
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