This class will provide students with the opportunity to develop an understanding of
eSports industry by introducing the fundamentals of eSports business. Students will
identify the characteristics of eSports management by examining the structure and
stakeholders in the eSports industry. Students will be given a chance to discuss
various issues related to the industry.
Objective
Upon successful completion of the course, students should be able to:
1. Understand eSports management principles and practices.
2. Comprehend the eSports ecosystem and the stakeholders in the industry.
3. Enhance their insights into the industry.
Note: The weekly course schedule below is subject to change if necessary.
Preparations
Students will be given course materials (including lecture slides, reading list, etc.)
prepared by the lecturer.
Supplemental resources (no need to purchase):
Hedlund, D.P., Fried, G., and Smith, R.C. 2021. Esports Business Management.
Champaign, IL: Human Kinetics.
Scholz, T.M. 2019. Esports Is Business: Management in the World of Competitive
Gaming. Cham, Switzerland: Palgrave Macmillan.
Intro to esports_Seungae Lee